07 October 2006

Indian farmers get phone-based agriculture information service

A new phone-based information service for farmers has been launched in northern India. Led by OneWorld South Asia, the programme will bring agricultural and veterinary advice to farmers in selected villages in North India. Using the power of digitally engineered information the farmers are able to get answers by phone to questions that are key to improving their lives.

OneWorld Project Manager TN Anuradha said: "We aim to use the power of ICT to deliver content and capability to farmers using the most-used communication tool – the phone in this instance – for this initiative. We have done this based on feedback from grassroots communities and farmers on how this technology will best provide them the information they need."




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